Introduction to Entrepreneurship

There is a lot of hype and glamorisation of “entrepreneurship” in today’s world. Entrepreneurship is used interchangeably with the words ‘start-ups’ and ‘tech’, many thinking that to be an entrepreneur, you need to have a tech business. In this Masterclass we explore the historical roots of entrepreneurship, the different types of entrepreneurship and what it takes to be a successful business owner. When do you decide to call yourself an entrepreneur rather than someone with a business idea? What do you have to be made of?

Outcomes

• Understand what is real-world entrepreneurship
• Define entrepreneurship
• Define the different types of entrepreneurship
• Understand why entrepreneurship is a good career choice
• What can entrepreneurship do for you